Brand campaign
Campaign promoting ASO's Bravo program that encourages young professionals to be a part of the ASO's events. Bravo provides networking opportunities and membership benefits. This campaign was designed to appeal to a younger audience.
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Group members:
Laura Zarate
Grace Bae
Arundhati Prasad
Moodboard:
Social:
Outdoor:
Experience:
Response:
Membership: microsite
Merchandise:
